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So while I stood in Big W…. (#blogjune)

June 7, 2012

….. a few weeks ago, looking through the book section, as librarians do, I spotted this little gem on the cover of a book

 

 

 

 

 

 

 

 

The back cover stated

so I stood next to the book shelf and waited for the app to download.  You then open the app and point it at the cover of the book.

What followed was pretty cool – the cover literally came to life – 3D style, then launched into a book trailer for the book.  Awesomeness!!!

I now have that book sitting on my “must read very soon” pile.

I think this is a great way to get people hooked on a storyline and encourage them to read the book.

The downside with this is that it is one app for one book, and that you need to have the app constantly trained on the cover to be able to watch the entire trailer – once you move away from the cover the video stops.

But imagine the possibilities!  If you could download one app per publisher and watch a multitude of trailers that would be fantastic.

The book? Starters by Lissa Price

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